Salesforce MCE-Con-201日本語 Q&A - in .pdf

  • MCE-Con-201日本語 pdf
  • Exam Code: MCE-Con-201日本語
  • Exam Name: Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201日本語版)
  • Updated: Aug 10, 2026
  • Q & A: 185 Questions and Answers
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  • Exam Code: MCE-Con-201日本語
  • Exam Name: Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201日本語版)
  • Updated: Aug 10, 2026
  • Q & A: 185 Questions and Answers
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Salesforce MCE-Con-201日本語 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Discovery and Requirements15%- Gather business requirements
  • 1. Define business goals and KPIs
  • 2. Identify technical requirements and constraints
- Solution design
  • 1. Create a scalable solution architecture
  • 2. Map requirements to platform capabilities
Topic 2: Concepts of Marketing Cloud Engagement15%- Key terminology and concepts
  • 1. Core concepts: journeys, messages, content, audiences
  • 2. Marketing Cloud Engagement vs. other Marketing Cloud products
- Technical architecture
  • 1. Integration patterns with Sales/Service Cloud
  • 2. Data model and relationships
Topic 3: Journey Builder and Automation20%- Automation Studio
  • 1. Data management and file transfers
  • 2. Automation activities and scheduling
- Journey Builder fundamentals
  • 1. Goal and exit criteria
  • 2. Entry sources, activities, and flows
Topic 4: Content and Messaging15%- Email design and deliverability
  • 1. Content types and templates
  • 2. Deliverability best practices
- Multi-channel messaging
  • 1. SMS, push notifications, and other channels
  • 2. Personalization and dynamic content
Topic 5: Analytics and Reporting15%- Standard reports and dashboards
  • 1. Email performance and engagement metrics
  • 2. Journey and automation performance
- Advanced analytics
  • 1. Data extracts and tracking
  • 2. ROI measurement and attribution
Topic 6: Data Management and Segmentation20%- Data modeling
  • 1. Data extensions vs. lists
  • 2. Contact model and data relationships
- Segmentation
  • 1. Filters, queries, and SQL
  • 2. Audience targeting and exclusion

Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201日本語版) Sample Questions:

1. Automation Studio プロセスは、1 時間ごとに顧客取引をインポートします。一時的なネットワーク障害の後、ソースシステムがファイルを再送信するため、時折、重複した取引レコードが発生します。ビジネスでは、重複レコードのない正確な履歴データが必要です。どのソリューションが最も適切でしょうか?

A) インポートをフィルタアクティビティに置き換えます。
B) インポート後、重複レコードを手動で削除してください。
C) インポートのたびに宛先データ拡張子を上書きします。
D) ステージングデータエクステンションにインポートし、SQL を使用して新しいトランザクション ID のみを挿入します。


2. マーケターが、Sunny Sky APIから取得したリアルタイムの天気情報を使ってメールをパーソナライズしたいと考えています。メール内でその応答を解析して表示するには、どのツールを使用すればよいでしょうか?

A) SSJS
B) GTL
C) Apex
D) Node.js


3. ノーザン・トレイル・アウトフィッターズは、各地域オフィスごとに子会社事業部(BU)を設立した。
彼らは、BUごとに購読者レコードを制限したいと考えています。つまり、BUに割り当てられたユーザーは、自分の地域内の購読者レコードのみを表示および送信できるようにしたいのです。「地域」という名前のプロファイル属性は、購読者を地理的な地域に関連付けます。一致する「地域」プロファイル属性値を持つ購読者が各BUで利用可能であることをどのように保証できるでしょうか?

A) BU設定ページで各BUに対して「加入者フィルタの定義」を選択し、対応するプロファイル属性に一致する条件を設定します。
B) 「地域」プロファイル属性のプロファイル属性プロパティを開き、「属性による加入者のフィルタリング」オプションを選択します。
C) 各事業部門でリストを作成し、一致する地域を持つ購読者をリストに追加します。
D) 対応する「地域」プロファイル属性ごとにメジャーを作成し、各BUのフィルタリングされたデータ拡張機能にそのメジャーを含めます。


4. Northern Trail Outfitters(NTO)は、顧客の購入データを外部システムに保存しています。NTOはこのデータをファイルドロップによる自動化を通じてMarketing Cloudに取り込みます。この自動化には、ステージングデータ拡張機能を上書きするインポートアクティビティと、このデータを送信可能なデータ拡張機能に取り込むSQLクエリアクティビティが含まれています。
NTOのマーケティングマネージャーは、この自動化システムを通じて1,000件を超えるレコードがインポートされた場合に通知を受け取りたいと考えており、また、その日に送信可能なデータ拡張機能が更新されないようにしたいと考えている。
この状況において、どの解決策が適切でしょうか?

A) ステージングデータ拡張機能の行数を検証し、通知メールを送信するカスタムSSJSスクリプトを作成します。
B) データ拡張にレコードが入力されるまで待機する待機アクティビティを実装します。
C) 既存のアクティビティを2つの別々の自動化に分割します。
D) インポートアクティビティと SQL クエリアクティビティの間に検証アクティビティを配置します。


5. Northern Trail Outfitters (NTO) は、Einstein Content Selection を使用して、送信時にパーソナライズされた商品画像をメールに挿入しています。これらのメールは通常高いエンゲージメントを獲得していますが、送信頻度が高いため、顧客は 2 週間以内に同じ画像を複数回目にする可能性があります。NTO のマーケティング担当者は、特定の画像が顧客に表示される回数を制限するにはどうすればよいでしょうか?

A) Einstein Engagement Frequency を利用して、メールの送信頻度を減らします。
B) コンテンツチームに、アセットプールを多様化するために、より多くの画像を作成するよう依頼してください。
C) 製品の資産クラスに対して疲労ルールを設定します。
D) フォールバックアセットを設定します。


Solutions:

Question # 1
Answer: D
Question # 2
Answer: B
Question # 3
Answer: A
Question # 4
Answer: D
Question # 5
Answer: C

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